Contrary to appearances, a tet

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Containing complicated vocabulary and technical terms, although it may show that its author has etensive knowledge, ultimately becomes difficult to read . Look at the eample below: " This smartphone is equipped with an octa-core ocessor clocked at . GHz, supported by  GB of memory." The phone has a .-inch AMOLED display with a refresh rate of  Hz, HDR and a resolution of  piels. Its main camera module is  MP with Super Res Zoom technology, supported by a  MP wide-angle lens and a  MP telephoto lens. The  mAh battery supports  W fast charging. Think about what you learned from the above paragraph .

Not much, right It would be much better to put it this way: “ The heart of this smartphone is a fast eight-core ocessor supported by  GB of RAM. Thanks to this, you can be sure that the device will easily cope with Middle East Mobile Number List demanding games or many applications running in the background. The large .-inch display will be perfect for watching movies or series. Thanks to the fast refresh rate of  Hz, you will not eperience any drops in fluidity. If you are a fan of amateur photography using a phone, you will certainly like the  MP camera. With its help, you will capture unique moments and in what quality!



The most important information about the smartphone is esented in a simple and clear way . Use the language of benefits Let's focus on the above eample for a moment. Notice how each technical topic is esented along with what the user will gain from it. The language of benefits focuses not only on features but also on benefits. It is also a esentation of how a given service or oduct will solve the user's oblem and why they should choose it over others on the market . Sales tets_Harbingers Avoid sentences that are too long Long sentences are hard to .