on local keywords this competition

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sEarch will use specific keywords for the product they are looking for combined with the location where they want to find it. Since they are very targeted searches they also have a higher conversion rate than a more generic search. For a company therefore exploiting this type of keywords and appearing among the first search results becomes essential to increase organic traffic reach more people and consequently increase the chances of sales.

Why do local SEO The very first advantage Singapore Phone Number List of local SEO is obviously that of being found . Being among the first searches of a user significantly increases the chances that they will choose your restaurant medical center or clothing store over another. Even if he doesnt choose you at that moment by finding you he has discovered your existence and may consider you for the next time. Therefore brand awareness is certainly among the first advantages of this strategy.



To talk about one of the other big advantages of local SEO we need to focus for a moment on how classic SEO optimization works . This focuses above all on the use and positioning of certain keywords which however can have very high competition. Imagine you own a shop that sells cosmetic products positioning yourself with generic keywords could be very difficult because there will certainly be much larger companies that will try to do the same with much larger budgets.