How to discover local competitors?

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Location Tracking campaign and target a specific city by displaying local volume Add your target keywords and start tracking Once your campaign is running, head to the Devices & Locations tab. Choose “Add new target” Add the additional location using the same keywords and device type. Return to the Devices and Locations tab Check that the volume is set to “local” at the top of the interface Sort the table by volume and compare the differences for each keyword.

Location tracking can take up to a day to collect Azerbaijan WhatsApp Number local volume at the city level, so check your project after a day or two to get accurate data. Location Tracking, Semrush, Devices & Locations tab If you see a difference in search volume between two cities with similar population levels, you can infer that the city with higher search volume has higher demand for the product or service. For example, if “food delivery near me” has a higher search volume in San Diego than in San Francisco, we can say that a food delivery website is more likely to become known in San Diego.



If you are a local service company, in plumbing for example, there may be another plumbing company ranked at the top of the local pack in each city you look at. Open your Multi-Location Location Tracking campaign Select the device and location you want to scan Go to the Competitor Discovery tab Set the volume to “local” at the top of the interface Make sure to check “Local Pack” in the “Google 3-pack” drop-down option Sort the table by Visibility to see who ranks highest for those keywords Sort the table by Estimated Traffic to determine who gets the most visitors from those keywords.